Apple fumbles durability framing…

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“Don’t freak if you fumble,” Apple says. “Relax, it’s iPhone.” If you were to drop your phone while walking down the street, would you believe them? Apple has chosen to address its fragility in its latest advertising, and we’ve tested it using our patented SST technology. https://www.neuro-insight.com/wp-content/uploads/2022/09/Apple-Edge-for-Marketing.mp4 Among the…
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How to Make TikTok Work for Your Brand

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With 800 million active users, TikTok is quickly taking over the advertising landscape. The platform’s ad infrastructure, however, is still evolving. As a result, many brands don’t fully understand which ad formats, influencers, or content types truly resonate with the platform’s user base or drive consideration for their products.
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The Retail Boom Accelerates

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Amidst all the doom and gloom of a recession, aggregate retail sales growth was stronger in May and June than at any time since 2009 – the last time significant government stimulus was needed. Preliminary data for July indicates the strongest annual sales growth in 20 years. Click the button…
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Full compass with layersAsset 3
Full compass with layersAsset 3

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